Saturday, September 27, 2008

Real Estate Lead Capturing

Do you want to make your motivated lead capturing more efficient and run without your presence? I'm all for it and for the past several months I've been looking for a way to do it. It used to be that you couldn't find anything off-the-shelf to do this but now there are plenty of options. Everything from $3,000 whiz bang solutions to $49 do-it-yourself solutions. I'm kind of looking for something in between.

It's vital for me to be able to send visitors there on day 1 with various search engine marketing techniques. This will allow me to control both the amount of leads I receive and the money I'm spending. I believe the other key is having a great looking site so that when visitors get there they come to terms with the fact that I am a a serious buyer. I've had the duck-tape sites before and they are tacky. Now that I have a great looking portal I need it to be easily managable with no outside expertise required. Meaning that I want to be able to control the content without having to rely on a high-tech geek. The last issue is that I must have a way to deliver ongoing content to the motivated seller leads received. I'm sure there are plenty of automated emaling system but I don't want to rely on another outside system.

I was dancing in the streets when I found a set of investor websites that I was looking for. It's affordable too! it contains the 3 main things I was looking for:

1. Super polished
2. I can manage all the content without having to know HTML
3. It has a continual contact email service

EZWebSolutions advertises this group of investor websites that has a solution for buying properties, selling properties and seeking private lenders. What more could you ask for? Well, it might be nice if they had a site that specialized in wholesaling to other investors but for now this is a perfect fit. If you found the everyday advertising page the price is $197 but I've found that they are making them available right now where each site is just $97 and you can get discounts on multiple sites.

Wouldn't you know that I timed it just right too! They just added this cutting edge technology that allows you to put up a squeeze page with the click of a button. I'm serious! Even I'm smart enough to turn it on! It uses the new Thickbox technology and my opt-in rate has increased dramatically

Take this bit of information for what it's worth. it's a goldmine for my business as I'm able to find much juicier deals these days.

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